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  • New 2023 Website Preview

    New things are coming your way on our website...

    Yes, we are going to be refreshing the way our website looks and feels. No, we are not going to be changing the way we handle subscriptions so rest assured that your data is safe, secure, and will not be changing. The biggest change is that the new website will be a better vehicle for telling our story while keeping the ease of buying that you have come to expect from us.

    There are going to be some fun new features, including:

    • A referral program that will allow you to earn rewards when you refer your friends, neighbors, and family to share in our coffee.

    There will also be a loyalty program that will reward you for doing things like:

    •  reading our blogs
    • following and liking our social media
    •  posting reviews
    •  adding pictures or videos to your reviews

    These rewards will be counted as “beans” which can be redeemed as discounts. The more you earn beans the greater the discount, all the way up to free products!

    The main reason for adding this program is that you will be empowered to create your own discounts instead of having to wait for us to have a sale... You get to make your own sale, anytime, just by doing the things you already do and supporting our mission to improve the well-being of all we touch–from coffee grower to coffee drinker.

    We look forward to launching this new site in just a couple of weeks so stay tuned!


    Stay connected and caffeinated :)

    Events

    New 2023 Website Preview

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  • June Roastmaster's Select Club: Timor-Leste

    Roastmaster's Select Club: Timor-Leste

    Each month, our Roastmaster, Jacob Long, hand-picks fresh and unique micro lot coffees that we deliver straight to your doorstep. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Jacob’s selection this month is a special coffee grown in Timor-Leste, Southeast Asia.

    Join the Roastmaster’s Select Club to begin your coffee journey around the world.


    About this Coffee

    Our Roastmaster's Select coffee this month is wet-hulled, and we've talked about this a few times but just in case, here's what that means:

    "Wet hulling’s popularity can be attributed to producers’ need for prompt payments. It was also adopted specifically by many producers who lacked the drying infrastructure that was needed to shelter drying parchment from the high humidity and inconsistent rainfall typical in Sumatra. At higher elevations with constant humidity and unpredictable rainfall, drying can prove to be slow, risky and difficult." -Sucafina

    ‘Wet Hulling’ or ‘giling basah’ in Indonesian is not to be confused with wet processing. Wet hulling is similar to wet processing initially – with the first steps of picking and pulping the coffee beans, then fermenting in order to break down the fruity layer of the coffee cherry called the mucilage, which is washed off the next day. The difference is, the drying process is much shorter in wet-hulling and it’s only dried until 50% of the moisture remains, resulting in lower acidity levels and more flavor and aroma.

    Altitude: 1,000 to 1,900 meters

    Processing: Wet Hulled "giling basah"

    Farmer: A variety of small farms in Timor Leste

    Varietal: Catimor, Timor, Typica

    From the Roastery

    June Roastmaster's Select Club: Timor-Leste

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  • Native Cinema 2023 - Groundworks

    Lifting Up Cultural Leaders

    Native Cinema is in its second season to uplift Native Cultural Leaders and bring visibility, acknowledgment, and responsibility to the Mendocino Coast. In partnership with local Northern Pomo cultural leaders, and Xa Kako Dile, Thanksgiving Coffee supports the work of our first nations leaders who share valuable wisdom for regenerative ways to shape our shared future.

    Coastal Pomo Dancers in traditional regalia.

    This year's Native Cinema program opens with the Coastal Pomo Dancers who will offer place-based ancestral song and dance to honor the land. The Dancers feature: Bernadette Smith (Board Chair of Xa Kako Dile: one of the first Indigenous women-led farms on the Mendocino Coast), Clarence Carrillo, Natalie Smith, and Shayne McCloud.

    "Land acknowledgments go beyond words to recognize and honor Indigenous peoples as the original land stewards. They are a crucial step in correcting historical erasure and marginalization. Rather than rushing through acknowledgment, it should be approached with intention and followed by meaningful action. Tailoring acknowledgments to specific Indigenous groups and engaging directly with them fosters accuracy and respect. Acknowledging ongoing colonization and its impact is vital for reconciliation. Land acknowledgment should be accompanied by building relationships and informed action. It can spark conversations and contribute to broader decolonization efforts. Research and genuine engagement with Indigenous communities are essential. Land acknowledgments invite us to learn, understand, and act toward reconciliation today." Kanyon Sayors-Roods

    Language Vitalization in Song

    This special short will play before the film feature with music composed and performed by Esme Olivia. Esme grew up in traditional Tiwa lands known as Albuquerque, NM. Hers is a weaving of lineages from Mexico, Holland, the Jewish diaspora, & the Great Mystery. She is a movement, theatre, music & teaching artist with Dancing Earth Creations & independent projects. Esme is especially keen on vocal harmonies, & how music, dance & storytelling may seed new culture & offer fresh water for the thirsty. EsmeOlivia.com

    Esme Olivia


    Groundworks - Feature Film

    Filmmaker: Ian Garrett, Director, Producer, Writer, Camera

    Groundworks is a documentary that shares stories of California Indigenous Artists. On San Francisco’s first official Indigenous People’s Day, a group of Native artists contributed a dance performance, Groundworks, to the annual Sunrise Ceremony on Alcatraz—nearly 50 years after the Indians of All Tribes occupied the island and brought attention to Native American rights. These artists, through their contemporary creative practices and activism, are working towards the reclamation of Native lands while restoring traditional ways of knowing and making.

    Native Cinema Presents
    Groundworks

    June 4th, 2023

    3:00pm PT

    Mendocino Film Festival

    A Panel Discussion with the Artist will follow the film.

    L. Frank

    L. Frank

    Tongva-Acjachemen artist, writer, tribal scholar, cartoonist, and Indigenous language activist. She is an important keeper of knowledge related to Indigenous craft, building techniques, traditional foods, agriculture, and land management. In addition to activism to reclaim language, L. Frank has led the building of Tongva canoes through traditional means.

    Bernadette Antoinette Smith

    Bernadette Antoinette Smith

    Coastal Pomo from the Manchester/Point Arena Band. She has dedicated her life to the restoration and revitalization of the Chichkale, the Kashia word for the Tan Oak. She supports youth to stay connected to the land, sacred sites and to celebrate the acorn. She uses contemporary dance and music to breathe new life into their beautiful Pomo language and tell the stories of the Acorn from the beginning to the destruction that we see today. As an environmental justice activist, she protects against the use of harmful herbicides in the forest of the beautiful Mendocino coast.

    Ras K'dee

    Ras K’Dee 

    Pomo, with ties to multiple bands in Sonoma and Mendocino Counties. Ras is an accomplished musician and producer. He fronts Audiopharmacy, an internationally touring musical group that defies styles. He is also the editor for Snag Magazine and is building The Nest, an arts and community facility in Forestville, California which will be dedicated to having half of all collaborators be Indigenous. Audiopharmacy.com

    Kanyon Sayers-Roods

    Kanyon Sayers-Roods 

    Ohlone Mutsun and Chumash Native American Kanyon Coyote Woman Sayers-Roods art is a sincere expression of her Native heritage. Kanyon’s visual descriptions are always based on nature and the natural world. Dedicated and active in the Native Community, Kanyon provides leadership, serving as an artist, poet, activist, student and teacher for up and coming scholars ready to challenge their creative paths and remind people what it means to decolonized. Kanyon’s lifelong artistic vision is to convey principal ideas of Native culture through visual means. Offering her voice and her art to remind our community that Indigenous perspectives and cultural continuity is ever present and prevalent. CEO of Kanyon Konsulting and caretaker of Indian Canyon "Federally recognized Indian Country" in the south Bay between San Francisco and Monterey. Kanyon Konsulting Is dedicated to preaching the gap between indigenous and contemporary value systems.  Kanyonkonsulting.com


    Panel Facilitators and Co-Producers:

    U’ilani Wesley is a Kanaka Oiwi (Native Hawaiian) originally from Honolulu, Hawaii. She is the Executive Director and co-founder of Xa Kako Dile: one of the first Indigenous and woman-led non-profits here in Northern California. She is an educator, activist, singer, speaker, mentor, and proud Mama. Positive change starts with ourselves, Imua Kakou (moving forward together).

    U’ilani is honored to be a part of the fabric of Turtle Island to promote healing, awareness and share Aloha!  XaKakoDile.com

    Lavender Grace - is of Celtic and Nordic descent raised on the California Coast and works with Thanksgiving Coffee Company as a consultant. She is the co-creator of the Bee Bold Alliance, a world renewal project to restore biodiversity and support local food systems. In partnership with cultural community leaders she is creating contemporary indigenous storytelling programs for multicultural and multi-generational mentor-ship and sound health.

    BeeBoldAlliance.com

     

    May our Legacy Live on in our Flowers and our Songs.


    Bee Bold Coffee Supports Our Pollinators for Generations to Come

    Learn More about our Work and our Journey in the World of Coffee

    Events

    Native Cinema 2023 - Groundworks

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  • Roastmaster's Quarterly Coffee: Yemen Mocca

    Premium & Unique Micro - Lot Coffee

    Roastmaster's Quarterly Coffee Selection

    Yemen Mocca from Pearl of Tehama was selected as our quarterly featured coffee by our Roastmaster and Director of Coffee, Jacob Long.

    Our Yemen Mocca coffee comes from some of the oldest rootstocks in the world, originally having been transplanted from Ethiopia, to create the first commercial coffee trade. In fact, the word “Arabica” refers to Arabian coffee supplies that were the first to reach the West, initially from the port of Mocca. 

    Coffee is one of the crops in Yemen that continues to persist, despite a wealth of challenges, partly because of the deep social tradition among the coffee farmers which keeps these communities together.

    Over 1,000,000 people work in Yemen’s coffee trade, from farmers to exporters. Over 3 million people have been displaced due to the protracted civil war in the country. Nearly 2/3 of the country needs food or medical aid, so when a new crop becomes available, we look at it with reverence, knowing the obstacles that had to be overcome in order to reach us.

     

     

    Altitude: 

    1700 - 2400 meters

    Processing:

    Full Natural Dried on rooftops and raised beds

    Farmer: 

    615 Farmers around Pearl of Tehama

    Varietal: 

    Sa’adeh & Ibb Governorates, Yemen

    Taste the generational knowledge, and heritage that creates this coffee's delicious flavor and texture. Try our Yemen Mocca for your self.

    From the Roastery

    Roastmaster's Quarterly Coffee: Yemen Mocca

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  • Specialty Coffee Expo 2023

    As a first timer going to the SCA convention, I can tell you it was more than just a little overwhelming. Besides the sea of people (there were thousands of attendees), the first thing that strikes you is the incredible aroma of hundreds of coffees being ground and brewed at the same time.

    The next amazing part for me was that I never saw a single grumpy face - everyone was overjoyed to be getting together again and talking about the incredible liquid that we are so passionate about. There is an amazing camaraderie of the folks in this business. Even professional rivals (competitors)… were all focused on this peak experience and projecting their best for all to see.

    A panorama of the SCA Expo Convention floor.
    Specialty Coffee Expo Members Opening Line up

    Then we get to the exhibition floor... so vast it is hard to describe. My best frame of reference is that it took me 10 hours over the course of two days to experience it all one time. There were new technologies, there were cutting edge products, coffee varietals and flavors from dozens of countries - each one a complete departure from the previous.

    I suppose my biggest weakness was exposed at the booth for Panama’s Geisha coffee... 12 different stations each with two different flavors on display. Yes, I must admit I went down the rabbit hole of each one and I am still very glad that I did. That is, about as close as I came to being over caffeinated.

    Wall with
    Events

    Specialty Coffee Expo 2023

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  • Roastmaster's Select Club: Garmindo

    Roastmaster's Select Club: Garmindo

    Each month, our Roastmaster, Jacob Long, hand-picks fresh and unique micro lot coffees that we deliver straight to your doorstep. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Jacob’s selection this month is a special coffee grown by the Garmindo Cooperative in Sumatra, Indonesia.

    Join the Roastmaster’s Select Club to begin your coffee journey around the world.


    Coffee from the Garmindo Cooperative

    Our Sumatran coffee was grown by members of the Garmindo Co-op, formerly known as ASKOGO. This cooperative currently has 760 members, growing Fairtrade and Organic coffee in the Aceh Tengah and Bener Meriah regencies of Sumatra which are renowned for producing excellent coffee. The small farms are tucked into the dense tropical forests of the Northern Gayo Mountains, from 1000 to 1500 meters above sea level.

    The Garmindo Cooperative offers regular training activities to each of the farmers in their co-op, in order to improve the quality of their coffees, learn new harvest techniques, and implement more beneficial farming practices. This group was founded in 2008, and has continually improved their coffee in the subsequent years. We have been purchasing coffee from Garmindo Cooperative since 2015.

    Altitude: 1,000-1,500 meters

    Processing: Wet-hulled "Giling Gasah"

    Farmer: Garmindo Cooperative

    Region: Villages near Takengon, Aceh

    From the Roastery

    Roastmaster's Select Club: Garmindo

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  • April Single Origin Club: Delicious Peace

    Single Origin Club: Delicious Peace

    What is a Single Origin coffee? Simply put, these coffees are defined by the place they come from.

    Single Origin coffees are from a specific farm or group of farms that make up small cooperatives. You’ll find that most of our Single Origin coffees are light roasted, making this one unique.

    This month we're sharing our Delicious Peace coffee grown in Uganda by the Naminyoni Cooperative and medium-roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Delicious Peace Coffee from Uganda

    In 2003, a Ugandan farmer walked door-to-door asking his Muslim, Christian, and Jewish neighbors to leave behind a history of conflict, and unite to face their struggle against poverty caused by low coffee prices. The farmers came together and founded a cooperative to build peace and prosperity in their community. From 2004-2014 they were known as the Mirembe Kawomera Interfaith Cooperative. Today, after a decade of support, the co-op no longer exists, having been depleted by the corruption of its founder.

    But! We have helped the 200 members who left the co-op to form a new intertribal/interfaith cooperative called the Namanyonyi Community of Shalom Coffee Cooperative. We now begin our second decade of interfaith support, happy to be their first and primary coffee buyer.

    Also, our clean water project was inspired from our work with the Namanyonyi Cooperative. Each sale of our Delicious Peace coffee is going to providing clean water to Ugandan coffee farmers and we've already provided the Namanyonyi Co-op with clean water! It is a study in what moves Thanksgiving Coffee Company to be better at what we do, and it is about an evolving theory of change. Click here to read all about it!

    Altitude: 1,400-1,800 meters

    Processing: Wet/washed

    Farmer: Namanyonyi

    Varietal: Typica

    Not ready to join the Single Origin Club? Make a one-time purchase of our Delicious Peace Medium Roast coffee.

    From the Roastery

    April Single Origin Club: Delicious Peace

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  • B  Corp 2023: Beyond Certification

    Beyond Certification

    We get it. The world has a lot of issues. But there is hope and there are folks like us who are using our business as a force for good working to make the world a better place. They are called B Corps. It is a new way to do business. We are taking all our stakeholders in account – our team, our community, and our planet as well as our customers. Here is how we are helping make a better future for us all…

    We know we can supply you with a great cup of coffee, but it's what's behind our cup that makes a real difference. We go beyond with our mission to enhance the well-being of all we touch-from coffee grower to coffee drinker. We helped inspire the fair trade model in specialty coffee in the early 90s but now we are taking that step further. In Uganda, instead of just paying a higher price, we found out that our farmers largest expense was medical care due to contaminated water. We found locally sourced water filters and have now supplied them to 342 family farmers and have dropped their medical expenses by 60%! That's why our motto is, “Not Just A Cup, But A Just Cup!”

    We go beyond with our mission to enhance the well-being of all we touch – from coffee grower to coffee drinker.

    Our influence stretches from our home community in Mendocino to the Global community at large where we work to protect the land, the people, and the animals.

    • We understand it is time to break down our old systems and relearn how to integrate our business into a whole living system of regeneration for our planet.
    • We recognize that pollinators are essential to our ecosystem and created a multi-pronged approach to protect pollinators, and, by extension, our food sources, and humanity’s survival.
    • We support first nations wisdom keepers through Indigenous storytelling and partner with the Mendocino Film Festival to bring these stories to our community.
    • We support protection of our Local Jackson State Demonstration Forest to Fight Climate Change, Restore Degraded Ecosystems, Promote Spiritual & Mental Health, and Support Sustainable Economies through the Trail Stewards.

    For 5 decades Thanksgiving Coffee Company has produced some of the worlds best coffee, all based on mutual respect of the Farmers, the Earth and all the life it sustains.  Coffee is and always will be our medium for social, economic and environmental justice.

    Simply put being a B Corp is exactly where we want to be, with the kind of company we want to keep, a business that goes beyond for the good of the whole. Here are a few of our local  B Corps helping to make a difference: Bonterra Organic Estates, North Coast Brewing Company, Heather Paulsen Consulting 


    Let’s make every cup of coffee go beyond simple enjoyment, and make it a force for good.


    News

    B Corp 2023: Beyond Certification

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  • March Single Origin Coffee Club: Organic Sumatra

    Single Origin Club: Coffee from Sumatra

    What is a Single Origin coffee? Simply put, these coffees are defined by the place they come from.

    Single Origin coffees are from a specific farm or group of farms that make up small cooperatives. You’ll find that most of our Single Origin coffees are light roasted.

    This month we're sharing our Sumatran coffee grown in Indonesia by the Garmindo Cooperative and medium-roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Organic Coffee from Sumatra

    Our Sumatran coffee was grown by members of the Garmindo Co-op, formerly known as ASKOGO. This cooperative currently has 760 members, growing Fairtrade and Organic coffee in the Aceh Tengah and Bener Meriah regencies of Sumatra which are renowned for producing excellent coffee. The small farms are tucked into the dense tropical forests of the Northern Gayo Mountains, from 1000 to 1500 meters above sea level.

    The Garmindo Cooperative offers regular training activities to each of the farmers in their co-op, in order to improve the quality of their coffees, learn new harvest techniques, and implement more beneficial farming practices. This group was founded in 2008, and has continually improved their coffee in the subsequent years. We have been purchasing coffee from Garmindo Cooperative since 2015.

    Altitude: 1,000-1,500 meters

    Processing: Wet Hulled

    Farmer: Garmindo Cooperative

    Varietal: Catimor

    Not ready to join the Single Origin Club? Make a one-time purchase of our Organic Sumatra Medium Roast coffee.

    From the Roastery

    March Single Origin Coffee Club: Organic Sumatra

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  • A Story From a Customer - Uganda

    A Story from Michele Robbins, a loving customer

    I met Paul when we traveled to Seesee, Uganda, a little village outside of Jinja. We were doing Shalom training for the coffee farmers there, a form of faith based community development. I had never liked coffee before, but Paul roasted, ground, and brewed the coffee in a French press for us to taste. I mentioned that I really didn't like coffee. My family and friends all drink it black, so that is all I knew. Paul told me not to let the coffee snobs determine how to drink coffee. He added hot milk to a cup of the Robusta coffee and handed it to me. That was all it took. I have been drinking Thanksgiving Coffee ever since. My favorites are Delicious Peace and Pony Express (see below). It's a Uganda thing. Also, I know the stories of the coffee farmers struggling to make a better life for their communities there. Working with an ethical and compassionate coffee purchaser like Paul makes a difference. I have photos and more stories about the coffee farmers if you would like them.

    That trip was my first time outside of the US. I was there as a trainer who would train the local people to become trainers in the Communities of Shalom Assets Based Community Development. I worked with Rev. Dr. Michael Christensen, my mentor. It was Michael who had reached out to Paul. He knew about the cooperative in Mbale that Paul worked with as was hoping that Paul would come to check out the coffee cooperative that was forming near Jinja. Paul checked out their beans, said it was some of the best Robusta he had ever had, and gave them tips on keeping the quality high. We celebrated big time when Paul decided to buy their beans.

    Read more about our Ugandan efforts here: https://thanksgivingcoffee.com/blogs/blog/evolution-of-change-clean-water-project

    Michelle is now the pastor for Ukiah United Methodist Church in Ukiah, so we are neighbors. They sell both the Pony Express (Jinja cooperative) and Delicious Peace (Mbale cooperative) at the church.



    Like us on Facebook and follow along on Instagram and Twitter for frequent updates, promotions, giveaways and more!

    Customer Stories

    A Story From a Customer - Uganda

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  • Evolution of Change - Clean Water Project

    Clean Water Project in Uganda

    Our clean water project in Uganda has given rise to a whole new perspective, one that needs to be shared. The project was inspired from our work with the Namanyoni Cooperative. It is a study in what moves Thanksgiving Coffee Company to be better at what we do, and it is about an evolving theory of change.

    The original Interfaith co-operative of Ugandan coffee farmers gathered together with a mission to build harmonious relationships and economic development in a complicated country. When Thanksgiving Coffee became involved, our premise was to improve the standard of living. We began by paying the farmers a higher price for their coffee. We empowered the farmers to improve the quality of their coffees, their farming practices, and supported them to certify their green coffee and this commanded higher prices for their product.

    As the relationship grew we went through many twists and turns and in 2020 it became clear that paying a higher price for the green coffee was not enough. What we learned is that the farmers spend up to 60% of their income on healthcare costs. It became clear that the real need is to improve the health of the farmers, and for Uganda this meant clean, safe water.

    Not having access to safe water is the number 2 killer of children under five worldwide and over 20 Million people in Uganda are without safe water. This takes a huge toll on families and especially the water bearers – the women who need to hunt and source out available water.

    Uganda has 20 Million people without safe water.

    We set a new goal to provide clean water for every family of the Namanyoni Coop. To accomplish this we partnered with Spouts of Water who creates sustainable clean water filters out of local materials and hires local employees.

    These simple filters allow the farmers and their families to drink and cook water safely without boiling it first.

    Delivery of the Clean Water Filters to Coop

    Local Ugandan Man Creating the Water Filters

    The Benefits of the Clean Water Filters

    • 99.9% Reduction of water-born illnesses, such as typhoid, cholera, dysentery, and diarrhea
    • Increase in life expectancy
    • Decrease in infant mortality
    • Lower energy costs due to eliminating the need to boil water for sanitation
    • Reduction of medical, pharmacy, and burial costs
    • Increase disposable income by up to 60%
    • Women and girls spend less time hunting for, gathering, carrying, and transporting wood back to their homes (which is also a financial benefit)
    • Raised family and community Happiness quotient
    One member checking out her new filter

    One member checking out her new clean water filter

    Coop members viewing for the filter for the first time

    Coop members viewing the water filters for the first time

    In 2021 we were able to meet our goal through the rebates generated by the sale of each Delicious Peace coffee package.

    Our work with the Namanyoni Cooperative in Uganda is helping us develop a replicable model that we can share. When the health of our farmers and impoverished peoples of the world improves, we see a ripple effect and the benefits reach far and wide.

    By working together, we support the health and well-being of each farming family with a simple investment of a clean water filter.

    Namanyoni Farmer Family with new Clean Water Filter

    One member with her new clean water filter

    Coop member with water filters



    News

    Evolution of Change - Clean Water Project

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  • Clean Water Project Video

    We Raised The Community Happiness Quotient

    Clean water is scarce in Uganda’s coffee-growing regions and 20 million Ugandans are without safe clean water.  

    This is our video about how we learned to better restore dignity and justice to our coffee growers, and their communities.

    Read about the project here: Evolution of Change

    Clean Water Project
    Video

    By working together, we can support the health and well-being of each farmer and their families with a simple investment in a clean water filter.

    When you buy Delicious Peace Coffee, you support health and happiness for future generations.

    This is a call to action for all coffee companies to lift up the dignity of farmers and support health and happiness for future generations.  



    Clean Water Project

    Clean Water Project Video

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  • Roastmaster's Select Club: Byron's Arabica Natural

    Roastmaster's Select Club: Byron's Arabica Natural

    Once a month, members of the Roastmaster’s Select Coffee Club have the opportunity to sample unique micro-lot coffees from around the world. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Following the harvest cycle, Roastmaster’s Club Members have exclusive access to these one-of-a-kind coffees at their peak freshness, and now it’s your turn!

    This month we're sharing coffee grown in Nicaragua by Los Piños Farm and roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Arabica Coffee from Nicaragua

    Let's talk a bit about what it means when a coffee is "natural".

    It essentially speaks for itself: coffee that's dried naturally. The pulp is left on the cherry and goes straight to drying as opposed to washed coffee, where the cherries are de-hulled, rinsed in water and then dried.

    "In the natural drying process, the cherries are placed in the sun on concrete patios or raised drying beds. The skins tighten as they dry and the pulp juices move inward into the two seed in the cherry’s interior. When the mass is totally dry and crisp, and hard as a rock, they are milled like rice, cleaned and sorted and sacked. This process produces quite a different flavor profile from wet processed “washed coffee.” The coffees take on the hints of the fruit and at their best, notes of blueberry and strawberry prevail. There is a jammy sensitivity to the brew, lots of body and fruit aromas." -Paul Katzeff

    We've had a working relationship with Byron and his family at Los Piños farm for over thirty years now, and the quality of their coffee speaks for itself.

    "Behind every cup, there is a forest, a river to protect, a climate to conserve, many hands that work and a planet to save." - Byron Corrales

    From the Roastery

    Roastmaster's Select Club: Byron's Arabica Natural

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  • February Single Origin Club: Miel de Cajamarca

    Single Origin Club: Coffee from Peru

    What is a Single Origin coffee? Simply put, these coffees are defined by the place they come from.

    Single Origin coffees are from a specific farm or group of farms that make up small cooperatives. You’ll find that most of our Single Origin coffees are light roasted.

    This month we're sharing our Miel de Cajamarca coffee grown in Peru by CENFROCAFE and light-roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Miel de Cajamarca Coffee from Peru

    The province of Cajamarca has long been the backbone of Peru’s economy due to its vast mineral wealth. Unfortunately, these days, modern mining techniques despoil the earth and surrounding rivers and forests. The cultivation of high quality organic coffee has become the key to Cajamarca’s economic and environmental sustainability, and the farmers of CENFROCAFE are leaders in this effort.

    The members of CENFROCAFE carefully pick ripe cherries, depulp, ferment, wash and dry their coffee on their small farms ranging in size from one to three acres. The result is a finely crafted coffee with hints of honey, papaya, and milk chocolate complimented by a soft citric acidity.

     

    Altitude: 1,700 – 2,000 meters

    Processing: Wet / Washed

    Cooperative: CENFROCAFE

    Varietal: Caturra, Typica, Yellow Catui

    Not ready to join the Single Origin Club? Make a one-time purchase of our Miel de Cajamarca Light Roast coffee.

    From the Roastery

    February Single Origin Club: Miel de Cajamarca

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  • Office Coffee Tree Harvest

    Harvesting the fruits of our own coffee tree

    Paul Katzeff harvesting our coffee tree full of ripe coffee cherries.

    Paul Katzeff harvesting our coffee tree full of ripe coffee cherries.

    It all started with some seeds that Paul smuggled back to the states from Los Piños Farm in Matagalpa, Nicaragua. You might know this farm if you’ve tried these two coffees: Byron’s Natural and Byron’s Maracaturra light roasts. It may look as though it took minimal effort for this tree to thrive indoors, but it’s quite the contrary. Paul planted the seeds, taking about two months for them to sprout. It grew to about two feet when it started suffering and needed more TLC. The amount of light it was getting downstairs was not sufficient, although the temperature was sublime, but coffee trees need exactly the right balance of light, water, temperature, and soil. Using the process of elimination, Paul discovered it couldn’t be any of those, except maybe light so he brought the tree up to the office of Greg Barrett, our director of operations where it saw new light and slowly came back to life in his care.

    It generally takes about 4-5 years for a coffee tree to bear fruit, which is then harvested once a year in standard conditions. This leads to a huge issue for coffee farmers when demand rises for coffee, and they want more crops, they can’t exactly grow more on the spot. An analogy Paul used to explain this is “if you’re a carrot farmer, you just plant more carrots, but if you’re a coffee farmer, you plant and you have to wait four years.”

    Today, we’re harvesting a four-year-old coffee tree right here in our TCC office. We are making sure to pull the cherries but not completely pull the nodes off. The reason for this is that next year’s cherries will grow back from the same node where it was pulled before. The coffee you buy from us is picked by hand by each farmer we partner with, and de-pulping is done by machine. All of the pulp discarded from coffee cherries can be used to make flour, wine, jam, and pie and it can even be eaten raw. Once the coffee beans are de-pulped, we’re letting them dry for a couple of days before we roast them. We’re doing this all by hand in-office to show you the process and that it can be done at home!

    Stay tuned to hear about the roasting process.

    Harvested coffee cherries.

    Harvested coffee cherries.

    Hand holding out a fresh coffee bean from it's cherry

    Depulping the cherries.

    Find out more about growing coffee trees at home:

     All You Need To Know About Growing Coffee Trees in Your Home.

    Growing Coffee at Home

    Office Coffee Tree Harvest

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  • Inaugural Impact Report 2021

    How To Build Community

    Impact is measured in many ways, both direct and indirect, seen and unseen. Over the course of Thanksgiving's 50 years, the company’s impact has spanned across both the coffee growing regions of the world, and the local community of Mendocino County. Now in these years of the post Covidian era, many new challenges have arisen. Whether it is the loss of loved ones, big changes to the supply chain, personnel shifts, or the flux of coffee plants in our changing climate, yet still our company remains constant.

    This 2021 report shares how Thanksgiving Coffee continues to pull together and provide the best coffee in the world, while supporting health and happiness for our community. This is the ethos of Thanksgiving’s origins. This small coastal community of Mendocino posts signs of "How to Build Community" on walls of stores and gathering places, a reminder to all citizens and tourists alike, the importance of staying truly connected. The most commonly posted sticker that travels upon the bumpers of local cars reads "Think Global, Act Local".

    Thanksgiving takes its lead from the people who shop in the local grocery stores and care about where and how their coffee is grown. The people who share how their family is fairing, who’s children have grown and who is now gone, the people who care about farmers and the global food system. The news from neighbors who come by for a great cup of coffee, and the organizations who invite us to support their efforts to do good in the world. This is who Thanksgiving Coffee Company is, and this is our impact, as part of a global community imagining the best possible future there can be, for all beings, and for the whole living planet of Earth.

    In this report you will find:
    • A letter from our CEO – Jonah Katzeff, second generation of the founders
    • Thanksgiving’s Pollinator Sanctuary Campus
    • Green Bean Purchases, Certifications, and Countries of Origin
    • Our Footprint, Awards and Recognition in the Specialty Coffee Industry
    • Giving Back - Our Global and Local Community Health and Happiness Initiatives

    Learn more on our Social


    Lavender Grace is the Sustainable Ecology Advocate for Thanksgiving Coffee Company

    News

    Inaugural Impact Report 2021

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  • Roastmaster's Select Club: Kenya Nyeri Othaya Ichamama

    Roastmaster's Select Club: Coffee from Kenya

    Once a month, members of the Roastmaster’s Select Coffee Club have the opportunity to sample unique micro-lot coffees from around the world. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Following the harvest cycle, Roastmaster’s Club Members have exclusive access to these one-of-a-kind coffees at their peak freshness, and now it’s your turn!

    This month we're sharing coffee grown in Kenya by the Ichamama Factory and light- roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Ichimama Red Cherry Coffee from Kenya

    Our January Roastmaster's Select is grown in one of the most renowned coffee-growing countries in the world, Kenya, and in particular, one of the most well-known regions, Nyeri County. The soil is rich in volcanic minerals setting it apart from other coffee origins and giving the coffee its unique flavor profile.

    The Ichamama Factory is under the umbrella of Othaya Farmers Cooperative Society, where we order our Kenya Nyeri Peaberry, one of the 2017 Roaster of the Year award winners! Othaya is fully farmer-owned made up of over 11,000 small-scale farmers, including the Ichamama Factory, made up of about 824 farmers. When you receive this fair-trade coffee in your Roastmaster's Select Club subscription this month, you'll feel confident knowing you're supporting thousands of hard-working families in the Nyeri region of Kenya. Thank you for your support!

    Altitude: 1,740 meters

    Processing: Fully washed and dried on raised beds

    Farmer: 824 farmers around the Ichamama Factory

    Varietal: SL28 & SL34, Ruiru 11

    From the Roastery

    Roastmaster's Select Club: Kenya Nyeri Othaya Ichamama

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  • The First Single Origin Club of 2023!

    Single Origin Club: Gorilla Fund Coffee

    What is a Single Origin coffee? Simply put, these coffees are defined by the place they come from.

    Single Origin coffees are from a specific farm or group of farms that make up small cooperatives. You’ll find that most of our Single Origin coffees are light roasted.

    This month we're sharing our Gorilla Fund coffee grown in Rwanda by the Dukunde Kawa Co-op and medium-roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Gorilla Fund Coffee from Rwanda

    Over two thousand farms cover 10 km of curvy terrain in the hills of Rwanda - each farm is about an acre and provides homes to families who grow a collection of vegetables and of course, coffee. These farms are managed by the Dukunde Kawa Cooperative, comprised of over 80% women! This women-run cooperative is Fair Trade Certified and has won a Sustainability Award from the Specialty Coffee Association of America in 2012. We are proud to work with them.

    This community of Rwandan coffee farmers—collectively known as Musasa after the area’s main town—produces one of the most elegant coffees in the world. During the harvest, the farmers bring each day’s ripe cherries to a central processing station. There, the fruit is removed and the beans are allowed to ferment before they are carefully washed and dried, revealing an exquisitely sweet Rwandan coffee with citric sparkle and deep chocolate undertones.

    Altitude: 1,600-2,000 meters

    Processing: Wet/Washed

    Farmer: Dukunde Kawa Co-op

    Varietal: Bourbon

    Not ready to join the Single Origin Club? Make a one-time purchase of our Gorilla Fund Medium Roast coffee.

    From the Roastery

    The First Single Origin Club of 2023!

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  • History of the Upside-down Man

    Standing the Test of Time...

    Part I. The Art

    Thanksgiving Coffee has seen many changes over the past 50 years. The invention of the internet has been a big change that opened an entirely new territory where images are key to communicating with our customers, like you.

    Since the first image was posted to the internet, approximately 54,400 images are now uploaded per second, or 4.7 billion per day. Thirty years later 91% of the world’s population has instantaneous access to approximately 750 billion images through their cell phones.

    The “Upside-down Man” came just before the digital expansion. In the early ’90s, the North Bay artist Chris Blum was asked to make a new poster for our business. Long before the internet, Chris Blum developed his unique artistic style by devouring images from hundreds of magazines and newspapers. Chris believes “pop culture to be one of the best decoders of the cultural values of the times”.

    As art director for the project Chris Blum brought in one of America’s most recognized illustrators and graphic artist Michael Schwab. Schwab’s art focuses on the interplay of positive and negative space to create strong and simple, yet always contemporary images. The resulting collaboration between Blum and Schwab is our iconic Upside - down Man, a timeless image with a message of who our company is.


    Part II – The Meaning

    The truth is our company is about service. We serve our customers the best coffee possible on every level of taste, and integrity. We serve coffee full of social, economic, and environmental justice for our global community. We serve coffee to support the health and happiness of our coffee farmers in their home countries. We serve coffee for the well-being of future generations through our conduct in the world and our local community. As long as Thanksgiving Coffee is in business, service will be integrated into the DNA of who we are. 

    Next time you see the image of our Upside-down man, we hope it serves to inspire you.
    Sometimes in an upside-down world, the only thing right side up is a great cup of coffee.

     

    For more images of our story visit our social channels

    Our History

    History of the Upside-down Man

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  • Roastmaster's Select Club: Daniel Mijane

    Roastmaster's Select Club: Ethiopia Yirgacheffe

    Once a month, members of the Roastmaster’s Select Coffee Club have the opportunity to sample unique micro-lot coffees from around the world. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Following the harvest cycle, Roastmaster’s Club Members have exclusive access to these one-of-a-kind coffees at their peak freshness, and now it’s your turn!

    This month we're sharing coffee grown in Ethiopia by Daniel Mijane and light-roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    Ethiopian Yirgacheffe Grown by Daniel Mijane

    This family-owned and run farm is located in the Gedeo zone of southern Ethiopia, a little over 2,000 meters above sea level. Situated between the hills of Halo Hartume, this humid area provides the ideal coffee-growing environment. The Mijane family is deeply involved with the local community of coffee farmers to make sure the coffee is shade-grown with proper organic composting efforts and maintaining the high quality flavors that Halo Hartume provides.

    Ato Mijane Worassa was the pioneer behind his family's investment in coffee culture. Now, his sons have grown up learning his techniques, not only in coffee farming but also learning how to manage the business. To carry on his legacy, one of Ato's sons began the Halo Hartume washing station. When you receive this coffee in the mail this month, know that you're supporting a long time family effort of some of the highest quality coffee beans grown in Ethiopia.

    Altitude: 1,900 - 2,100 meters

    Processing: Full natural and dried on raised beds

    Farmer: Daniel Mijane

    Region: Banko Gotiti, Gedeb - Ethiopia

    Varietals: Indigenous cultivars

    From the Roastery

    Roastmaster's Select Club: Daniel Mijane

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  • Sales and Delivery of Thanksgiving Coffee

    Coffee From Us ~ To You

    Thanksgiving Coffee's Sales and Delivery Crew are full of knowledge handed down by our founders, (Joan and Paul Katzeff), and the valuable team their son, Jonah Katzeff CEO, has assembled to serve our community. The coffee they deliver and the coffee support they give you are built on the unique relationship with the family farms and small co-operatives that Thanksgiving has cultivated with generations of coffee farmers. This kind of connection is earned through hard work and dedication, and that is exactly what our sales and delivery team are full of. Let me introduce them to you. See if you can notice a theme. (Hint, positive co-workers).

    Don Arnold - Direct Delivery Coordinator

    Don has worked at Thanksgiving Coffee since 2000, longer than anyone, not naming Paul or Joan. That means 22 years and still going. He likes that there are no layoffs, unlike his old job at the local Saw Mill. He loves the free coffee every employee gets, and all the great co-workers. When he is not at work he likes to watch and play different sports, and video games, and hang out with his wife.

    His favorite music to listen to is Rock and Rap. Don's favorite coffee is Ethiopia Natural and he likes to drink his coffee with a scoop of hot chocolate.        

    Shane Powers - Online Sales Administration

    Shane started working with Thanksgiving Coffee in 2021. He loves being part of an organization that values the community, its employees and customers, and their impact on nature and humanity. He also loves the rich history of Thanksgiving Coffee's active shaping of the specialty coffee industry. When he is not at work Shane likes to spend a lot of time in nature and wading through the shallow tidal zones of the Mendocino Coast.

    He has a wide range of musical likes, from 70's and 80's. He especially loves great music that defies category (Sufjan Stevens, Radiohead/Thom Yorke, Moses Sumney).

    Shane has really been loving the mellow complexity of the Costa Rica – Las Lajas coffee lately. He has tried just about every method of brewing, but at home, he always preferres a simple pour-over.

    Brian Potter - Direct Delivery

    Brian has been working at Thanksgiving Coffee since 2020. He likes working here because of his co-workers, his schedule, and he likes to drive! When he is not at work Brian likes to hunt, fish and be outdoors, and anything that is fun. His favorite music to listen to is Rock and Country.

    Brian's favorite coffee is the Upsetter. He likes to brew it in a coffee maker and takes it black most of the time.

    Kelsey Price - Sales Representative

    Kelsey began working with Thanksgiving in at the beginning of 2022. She likes the positive environment, and how everyone she works with is authentic, kind and caring. When she is not at work she likes to spend time at the river, in the forest, camping, fishing, laughing with friends, family game nights, going for long walks with her dog, thrifting, and enjoying life.

    Kelsey likes everything when it comes to music! As for her favorite coffee, she says that "The Upsetter and Kenya Peaberry are tied for first." At home she uses a French Press or makes cold brew in a big mason jar. She goes back and forth between black or some ½ & ½.

    Nathan Nies - Delivery

    Nathan has been working with Thanksgiving Coffee for 10 years, however he was a serving account at The Bus Stop before that. If you add both of those together you get a grand total of 20 yrs. He likes working here because of the Mission. He says that there are few other companies that have the goals, as well as the bonafides in the industry, to say they have made the kind of positive impact on the culture, farmers and environment as Thanksgiving Coffee Company has.

    When not at work he enjoys reading, roleplaying games, woodworking and the odd bit of trouble. His feels you can't go wrong with some classic psychedelic rock, electro-swing or celtic fiddles when listening to music. Nathan is a fan of our Costa Rica medium roast coffee, which he likes to brew in a pour over and drink it black.

    Coffee is our medium, community resilience is our passion, and the health and happiness of our farmers is our goal.



    Our Community

    Sales and Delivery of Thanksgiving Coffee

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  • Roastmaster's Select Club: Pichincha Imbabura Chirimoya

    Roastmaster's Select Club: Pichincha Imbabura Chirimoya from Ecuador

    Once a month, members of the Roastmaster’s Select Coffee Club have the opportunity to sample unique micro-lot coffees from around the world. “What is a micro lot,” you ask? Read up on how we source the beans and what happens when they reach our roastery.

    Following the harvest cycle, Roastmaster’s Club Members have exclusive access to these one-of-a-kind coffees at their peak freshness, and now it’s your turn!

    This month we're sharing coffee grown in Ecuador by Farm Crus Loma de Galo Morales and roasted here at Thanksgiving Coffee in Fort Bragg, CA.


    The Story Behind the Coffee Bag

    Introducing this month's Roastmaster's Select coffee, picked by Roastmaster, Jacob Long, Pichincha Imbabura Chirimoya. The Cruz Loma Farm is sheltered by the subtropical climate of San José de Minas to the northwest of the province of Pichincha at a height of 1,450 meters above sea level. These conditions make it possible to obtain a variety of quality products from its land, such as soursop, corn, beans, naranjilla, orange, tangerine, and, of course, the best coffee. One of the most important motivations of coffee farmers, Galo Morales, is to positively collaborate with the community's economic development, through implementing productive practices that benefit the local population around the farm. In addition, this activity allows him to connect with his family since his wife and daughters actively collaborate in its production and marketing. Being involved in the world of coffee has allowed him to value the effort, love, and passion that a producer must dedicate to his activity in order to achieve the highest quality; also, it has allowed him to improve his relationships with people by sharing the knowledge and experience that you have acquired over the years.

    Altitude: 1,500-1,800 meters

    Processing: Fully washed and dried in the sun on raised beds

    Farmer: Finca Cruz Loma

    Varietal: Caturra, Typica

    From the Roastery

    Roastmaster's Select Club: Pichincha Imbabura Chirimoya

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  • Thanksgiving Coffee Turns 50

    50 Years of Business
    1972-2022

    Thanksgiving Coffee Company turns 50 this year. We created a video to celebrate the highlights and history of our company, which was established using our business as a force for good, with coffee as our medium. The video below offers a glimpse into the social and environmental justice built into the heart our the company and how we are working to bring health and well-being to our farmers.

     

    "THE WAY"

    The way to great coffee flavor is not direct. The path must be traveled with great care and attention. The way becomes a path, the path a road, and then, magically, the road becomes a highway that leads to people who cultivate the land from which the coffee derives its special flavor. How does one find the path? Through caring. One does not search so much for the road that leads to the tree, as for the road that leads to the heart. This is the secret.

    -PAUL KATZEFF, CO-FOUNDER

     

    Now the new generation is here to steward the regenerative business forward. Jonah Katzeff is the new CEO, while his parents Joan and Paul remain active members of the Board to guide their son for many years to come.

    Our motto, and it is true as ever... Not Just A Cup, But A Just Cup.

    Thanksgiving Coffee Company

    50th Anniversary

    1972-2022

    Our History

    Thanksgiving Coffee Turns 50

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  • 50 years... One Bean at a Time

    Thanksgiving Coffee Company Celebrates 50 Years

    Thanksgiving Coffee Company turns 50 this year and we would like to celebrate our co-Founders, Joan and Paul Katzeff. They set the example for us to use our business as a force for good, with coffee as our medium. They instilled social and environmental justice as our passion and the health and well-being of our farmers as our goal.

    Joan and Paul have led the specialty coffee industry toward equality and justice. For five decades they have spearheaded ethical sourcing directly from small-scale farmer cooperatives, building the first independent farmer-owned cupping labs and inspiring the first Fair Trade model.

    Working shoulder to shoulder with the farmers, Thanksgiving Coffee has developed one of the most valuable supply chains in coffee today. At the core, our company is built on the interconnectedness of coffee farmers, the coffee they produce, and the health and well-being of our shared environment.

    “A coffee farmer will love their trees when they provide food, shelter, education, and health care for their family. When a farmer loves their trees, they will care for them in a way that produces fine quality and flavor. Great coffee derives from the welfare of the farmer and their family. It is true for all farmers who work the land, including our local farmers.”

    – Paul Katzeff, Co-Founder

    Now Thanksgiving Coffee is being led by Joan and Paul's son, Jonah Katzeff, who has literally been part of this company his entire life. With a solid foundation to build upon, we now look to the next 50 years with a sense of excitement and purpose. Our motto, and it is true as ever... Not Just A Cup, But A Just Cup.

    Thank you, Joan and Paul!

    Thanksgiving Coffee Company

    50th Anniversary

    1972-2022

    Our History

    50 years... One Bean at a Time

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