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Listen to the Farmers of Namanyonyi
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Listen to the Farmers of Namanyonyi
Thanksgiving Coffee recently participated in a study called “The Farmers Thriving Index” conducted by 60 decibels who tracks social impact measurements on the ground directly from the farmers themselves. The primary goal was to confirm the findings we had discovered and to validate our shift in focus to “Health and Happiness” as the best way to support our coffee farmers at the Namanyonyi cooperative in Uganda.
85% of the Farmers Report Improved Health
The findings of this report have exceeded our initial report on our Clean Water Project by showing that 85% of the Farmers interviewed report improved household health because of the water filters, and 78% report a reduction in healthcare costs.
Members of the Namanyonyi Community of Shalom Interfaith Cooperative during a clean water training in Uganda
A total Shift in the Way We Support Farmers
This is a huge moment for us as it confirms what our Co-founder Paul Katzeff has be developing over the past several years. The concept is that when the health of the family is increased, the wealth of the household simultaneously increases as well. This study proved that 78% of the Namanyonyi coffee farmers income has been freed from health care costs. That is a huge change, and a big influx of money that can be invested into the wellbeing of the family, rather than going to doctors and medicines.
This is a total shift from the way our company looked at supporting farmers in the past. We thought that if we paid more for the beans it would translate into a better lifestyle for the farmers. Unfortunately, this was not the case, and after 30 years we can now prove this new concept.
Results from Farmers Thriving Index , pg 14
Potential for Entire Industry Shift
Simply Put: Focus on the Health and Happiness of Coffee Farmers
1. Identify the major health challenges and their regions. (For the Namanyonyi Co-op in Uganda this is Clean Water)
2. Increase family wellness and you reduce the costs of healthcare. (78% of the household income was freed up for the Namanyonyi farmers)
The Farmers Thriving Index Report has now confirmed what we had been working towards. The report gave us the ability to hear directly from the farmers themselves and how the effects of clean water.
Learn More
The Namanyonyi co-op study was also included in a larger index with a focus on farmers nationwide in Uganda, as well as Rwanda. To learn more about the national findings you can read it here in the Daily Coffee News.
2024 Coffee Farmer Thriving Index
It is our hope that the coffee industry will learn to shift towards the common good of all farmers with health and happiness for all.
Enjoy the Delicious Peace coffees grown by the Namanyonyi Co-op
Lavender Grace is the Sustainability Consultant for Thanksgiving Coffee Company
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![Decaf - What is the Process?]()
Decaf - What is the Process?
The benefits of really good, decaffeinated coffee, created by clean processes, are that the flavor, body and unique aroma are all maintained. Let’s shed some light on how this is done and how our decaf coffee is part of a more environmentally friendly and sustainable method for positive impacts on both product quality and what we stand for as an artisan coffee roaster.
Mountain Water Process
Mountain Water Decaffeination Process: The mountain water decaffeination process, also known as the "direct method," is a method of decaffeinating coffee that uses pure water from the glaciers of the highest mountain in Mexico, Pico de Orizaba.
Here are some key points about this process:
- Green coffee beans are soaked in water to extract the caffeine and the flavor compounds.
- The water solution is then passed through activated charcoal filters to remove the caffeine while retaining the flavor components.
- The beans are immersed in the caffeine-free water to reabsorb the lost flavors and oils before drying.
Citlaltepetl o Pico de Orizaba, Mexico
Environmental Effects of Mountain Water Decaffeination Process:
Water Usage: The mountain water decaffeination process requires a significant amount of water, especially as it involves repeated soaking and rinsing of coffee beans. This can potentially strain local water resources in regions where this method is utilized.
Chemical Usage: While the mountain water process is generally considered more environmentally friendly than some chemical decaffeination methods, some plants use small amounts of chemicals in the filtration process, mostly Methylene Chloride. Proper disposal and management of these chemicals are crucial to minimize environmental impact. Descamex is Thanksgiving Coffee’s source for this process. They are Fairtrade and organic certified and have developed a method that is 100% chemical free.
Energy Consumption: The energy required for maintaining the water at specific temperatures, running filtration processes, and drying the beans post-decaffeination all contribute to the carbon footprint of the mountain water decaffeination process.
Swiss Method
Swiss Water Decaffeination Process: The Swiss water decaffeination process is also a popular method for removing caffeine from coffee beans. This process is entirely chemical-free and relies on solubility and osmosis.
Here's how it works:
- Green coffee beans are soaked in hot water to dissolve the caffeine and flavor compounds.
- This water is passed through an activated charcoal filter to remove caffeine, leaving behind the water with the soluble flavor components.
- The beans are then soaked in this flavor-charged water, allowing them to reabsorb the flavors without the caffeine.
Swiss Water Decaffeination Process
Comparison
Decaffeination Method: While both processes use water, the mountain water process directly utilizes water from the mountain glaciers, whereas the Swiss water method continuously filters and reuses water.
Use of Chemicals: The Swiss water process is entirely chemical-free, making it a popular choice for those seeking natural decaffeination methods, whereas the mountain water process may use small amounts of chemicals (methyl chloride) in the filtration process.
Origin: The mountain water process originates in Mexico, utilizing pure glacier water, while the Swiss water process derives its name from the company that pioneered this technique in Switzerland.
Environmental Impact: The Swiss water process is often touted for its low environmental impact due to its lack of chemicals, while the mountain water process may have a slightly higher impact depending on the chemicals used.
In conclusion, both the mountain water and Swiss water decaffeination processes offer unique approaches to decaffeinating coffee beans, each with its own advantages and environmental considerations.
Thanksgiving Coffee Now Uses Swiss Water Process
Thanksgiving Coffee had used the Mountain Water Process in the past due to the quantity of the green coffee beans we source from Central and South America for a lower carbon footprint. However in our quest to search out the most innovative and sustainable practices for coffee production we are leaning into the Swiss water process for our future decaf processing.
So whether you are caffeine sensitive or want to enjoy your coffee anytime day or night we have you covered with amazing tasting, well-crafted decaffeinated coffee.
Sold outSold outSold outSold outSold outSold out
Lavender Grace is a Creative Consultant for Thanksgiving Coffee Company
Decaf - What is the Process?
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![The Worlds Largest Salmon BBQ 2024]()
The 53rd annual World's Largest Salmon BBQ happened again this year on July 6th, and once again - Thanksgiving Coffee Company was there.
Carlos Hernandez & Sienna Reno enjoying Thanksgiving Coffee
The 53rd annual World's Largest Salmon BBQ
This annual event raises funds for restoring salmon habitat with the goal of returning the salmon population to a sustainable balance. Currently, the salmon fishing season is closed in California for the second year in a row to allow the salmon population to rebuild. It has been deeply affected over the last several years due to drought, spawning ground habitat damage, and other factors. For the second year in a row the half-ton of salmon that was donated for the BBQ originated from Alaska. Dozens of local and regional sponsors come together to make this event happen!
We introduced Nitro Coffee with a creamy mouthfeel and cooling chill!
In addition to serving hot specialty coffee as usual, we raised our game by serving multiple gallons of 4 varieties - Ethiopian Natural light roast, Paul's Blend medium roast, Noyo Harbor French very dark roast, and Royal Decaf. Additionally, nearly 3000 attendees were introduced to our new Nitro cold coffee with its creamy mouthfeel and cooling chill!
Jennifer Brown at the Thanksgiving Coffee Company Booth
It was a very hot day, by Fort Bragg standards (about 75°) so many of the attendees requested to enjoy their coffee over ice, and we were happy to oblige. Jennifer and I made everyone feel welcome and well caffeinated. Two other local B Corporations were represented as well; North Coast Brewing Company and Bonterra organic wines.
The very happy Bonterra Organic Estates wines booth, another B Corp in Mendocino County.
The North Coast Brewing Company booth
One of the acts "West of Nowhere" featuring from left to right; Dan Mello, Phil Dunn, Sean Van Buskirk
It's our annual privilege to build a pop-up coffee shop in the middle of a field on the shores of Noyo Harbor, but this year I took it to an even higher level - I emceed the event, thanking the dozens of sponsors and introducing the 10 acts that performed that day.
Text
Joe Seta as Emcee of the Salmon BBQ this year. Photo by Eric Fngal
The Worlds Largest Salmon BBQ 2024
read more
Decaf - What is the Process?
The benefits of really good, decaffeinated coffee, created by clean processes, are that the flavor, body and unique aroma are all maintained. Let’s shed some light on how this is done and how our decaf coffee is part of a more environmentally friendly and sustainable method for positive impacts on both product quality and what we stand for as an artisan coffee roaster.
Mountain Water Process
Mountain Water Decaffeination Process: The mountain water decaffeination process, also known as the "direct method," is a method of decaffeinating coffee that uses pure water from the glaciers of the highest mountain in Mexico, Pico de Orizaba.
Here are some key points about this process:
- Green coffee beans are soaked in water to extract the caffeine and the flavor compounds.
- The water solution is then passed through activated charcoal filters to remove the caffeine while retaining the flavor components.
- The beans are immersed in the caffeine-free water to reabsorb the lost flavors and oils before drying.
Citlaltepetl o Pico de Orizaba, Mexico
Environmental Effects of Mountain Water Decaffeination Process:
Water Usage: The mountain water decaffeination process requires a significant amount of water, especially as it involves repeated soaking and rinsing of coffee beans. This can potentially strain local water resources in regions where this method is utilized.
Chemical Usage: While the mountain water process is generally considered more environmentally friendly than some chemical decaffeination methods, some plants use small amounts of chemicals in the filtration process, mostly Methylene Chloride. Proper disposal and management of these chemicals are crucial to minimize environmental impact. Descamex is Thanksgiving Coffee’s source for this process. They are Fairtrade and organic certified and have developed a method that is 100% chemical free.
Energy Consumption: The energy required for maintaining the water at specific temperatures, running filtration processes, and drying the beans post-decaffeination all contribute to the carbon footprint of the mountain water decaffeination process.
Swiss Method
Swiss Water Decaffeination Process: The Swiss water decaffeination process is also a popular method for removing caffeine from coffee beans. This process is entirely chemical-free and relies on solubility and osmosis.
Here's how it works:
- Green coffee beans are soaked in hot water to dissolve the caffeine and flavor compounds.
- This water is passed through an activated charcoal filter to remove caffeine, leaving behind the water with the soluble flavor components.
- The beans are then soaked in this flavor-charged water, allowing them to reabsorb the flavors without the caffeine.
Swiss Water Decaffeination Process
Comparison
Decaffeination Method: While both processes use water, the mountain water process directly utilizes water from the mountain glaciers, whereas the Swiss water method continuously filters and reuses water.
Use of Chemicals: The Swiss water process is entirely chemical-free, making it a popular choice for those seeking natural decaffeination methods, whereas the mountain water process may use small amounts of chemicals (methyl chloride) in the filtration process.
Origin: The mountain water process originates in Mexico, utilizing pure glacier water, while the Swiss water process derives its name from the company that pioneered this technique in Switzerland.
Environmental Impact: The Swiss water process is often touted for its low environmental impact due to its lack of chemicals, while the mountain water process may have a slightly higher impact depending on the chemicals used.
In conclusion, both the mountain water and Swiss water decaffeination processes offer unique approaches to decaffeinating coffee beans, each with its own advantages and environmental considerations.
Thanksgiving Coffee Now Uses Swiss Water Process
Thanksgiving Coffee had used the Mountain Water Process in the past due to the quantity of the green coffee beans we source from Central and South America for a lower carbon footprint. However in our quest to search out the most innovative and sustainable practices for coffee production we are leaning into the Swiss water process for our future decaf processing.
So whether you are caffeine sensitive or want to enjoy your coffee anytime day or night we have you covered with amazing tasting, well-crafted decaffeinated coffee.
Lavender Grace is a Creative Consultant for Thanksgiving Coffee Company
Decaf - What is the Process?
read more
The 53rd annual World's Largest Salmon BBQ happened again this year on July 6th, and once again - Thanksgiving Coffee Company was there.
Carlos Hernandez & Sienna Reno enjoying Thanksgiving Coffee
The 53rd annual World's Largest Salmon BBQ
This annual event raises funds for restoring salmon habitat with the goal of returning the salmon population to a sustainable balance. Currently, the salmon fishing season is closed in California for the second year in a row to allow the salmon population to rebuild. It has been deeply affected over the last several years due to drought, spawning ground habitat damage, and other factors. For the second year in a row the half-ton of salmon that was donated for the BBQ originated from Alaska. Dozens of local and regional sponsors come together to make this event happen!
We introduced Nitro Coffee with a creamy mouthfeel and cooling chill!
In addition to serving hot specialty coffee as usual, we raised our game by serving multiple gallons of 4 varieties - Ethiopian Natural light roast, Paul's Blend medium roast, Noyo Harbor French very dark roast, and Royal Decaf. Additionally, nearly 3000 attendees were introduced to our new Nitro cold coffee with its creamy mouthfeel and cooling chill!
Jennifer Brown at the Thanksgiving Coffee Company Booth
It was a very hot day, by Fort Bragg standards (about 75°) so many of the attendees requested to enjoy their coffee over ice, and we were happy to oblige. Jennifer and I made everyone feel welcome and well caffeinated. Two other local B Corporations were represented as well; North Coast Brewing Company and Bonterra organic wines.
The very happy Bonterra Organic Estates wines booth, another B Corp in Mendocino County.
The North Coast Brewing Company booth
One of the acts "West of Nowhere" featuring from left to right; Dan Mello, Phil Dunn, Sean Van Buskirk
It's our annual privilege to build a pop-up coffee shop in the middle of a field on the shores of Noyo Harbor, but this year I took it to an even higher level - I emceed the event, thanking the dozens of sponsors and introducing the 10 acts that performed that day.
Text
Joe Seta as Emcee of the Salmon BBQ this year. Photo by Eric Fngal
The Worlds Largest Salmon BBQ 2024
read more
What Matters Most
Thanksgiving Coffee Company has been in the coffee business for a long time, and the playing field has really shifted, in fact undeniably the world has changed alot since 2020. In light of this accelerated movement and shifting tides, Thanksgiving Coffee realized the importance of checking in with you, our customers, and all who we work with. On the recommendation of our esteemed B Corp consultant Heather Paulsen, we decided to engage in a Materiality Assessment and have her lead us through the process. Now we have done it, gathered the information, and we are excited to share the results with you!
What is a Materiality Assessment?
A materiality assessment identifies significant issues and concerns that a company interfaces with both in business and in the wider world. In other words, it is a method of engagement to ensure that a business prioritizes the environmental, social, economic and governance issues that are understood to be the most important and impactful for the business and its stakeholders. Our study was designed to determine which relevant topics are most important to report and act on, to help us build out effective ESG (environment, sustainability, governance) strategies, and through this process develop stakeholder alignment for our company.
Phase I
To determine Thanksgiving Coffee Company’s list of material issues, Heather guided us through the following methodology. First we did background research and analysis of other businesses and nonprofits, including completed materiality assessments, impact reports, and their websites. We held a series of core team meetings to develop our preliminary list of material issues. We came to identify these three categories: Resources, People, and Governance. Then our core team reviewed the list, made revisions, created definitions of each issue, and made boundary mapping. Here are the issues in each category.
Resources
• Biodiversity & Land Use
• Energy Use/Renewable Energy
• Water Use
• Waste & Composting
• Sustainable Packaging
• Organic & Regenerative Agriculture
• GHG Emissions / Carbon Sequestration
People
• Product Quality & Variety
• Employee Well-being & Company Culture
• Responsible & Ethical Sourcing • Human Rights
• Community Engagement
• Farmer/Rural Development
• Giving Back
• Customer Satisfaction
• Affordable Access to Products
Governance
• Business Ethics & Stakeholder Consideration
• Transparency
• Traceability
• Innovation
• Marketing & Social Media
• Third-Party Certifications
Phase II
In this phase, a series of interviews and surveys were conducted with our employees and customers, including distributors, retailers, cafes/food service accounts, vendors, trade associations and nonprofit partners.
Then, the results were compiled from 21 employees, and 241 direct consumers through our outreach efforts from calls, emails, and social media. With all of this information we were able to map out the material issues into the matrix you see below.
Results
2023 Materiality Assessment Results
In the image above you will see the main material issues that rose to the top were in the category of People (in blue) with human rights being the very highest on the matrix, followed by sourcing practices, product quality, and organic & regenerative agriculture.
The results on the left axis of the matrix are the external stakeholders with results from our distributors, retailers, cafes/food service accounts, vendors, trade associations and nonprofit partners. On the bottom axis are the internal Thanksgiving Coffee Employees results. The matrix is a combined view of both external and internal results and has three shades of purple to delineate the differences of: moderate, high, and very high ratings. Note that none of the identified issues fell below the number 6 as a concern, that is why the grid goes from 6-10.
“Our work changes communities, from survival to prospering.
It’s a chain of care, love and support.” GoCoffeeGo, TCC Coffee Distributor
To understand where our third party certifications ranked, we put together another matrix following the same principles. Here you will see that the most regarded and highly ranked certification is USA Organic, followed by Fairtrade America , Smithsonian Bird Friendly and then B Corp Certification.
What You Said
To summarize what was said in the interviews is that Thanksgiving Coffee Company has superior quality, trust and knowledge in our field. It was also reflected back that we have a unique story to tell and that farmer connection, relationship and transparency are very important. Our consumers also want to feel good about their purchases.
"I found you because of your focus on the ethical stewardship of our planet. The coffee is great. Thank you for leading by example!" Anonymous survey comment
With the Materiality Assessment findings in, we are using it to guide our development efforts and ensure the company focuses on the most important issues facing the business, and as you can see it's People.
Over the past several years we have engaged in a new approach with Regenerative Business Development to learn how to empower our people in the company, and develop our ability to support whole systems thinking. We are working to improve the way we interact with all of our people on the planet. This assessment is also a tool that will guide us back to you, our customers and how we can be of more service to you as our "People" who love our coffee and continue to support us. Thank you for keeping us going all these years;, we really appreciate you. We can't wait to grow more together, while drinking delicious and exquisite coffee!
Lavender Grace is the Sustainability Consultant for Thanksgiving Coffee Company.