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The World’s Largest Salmon BBQ
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The World’s Largest Salmon BBQ

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We Were There!

A beautiful day of sunshine in Noyo Harbor with all the participants out enjoying themselves.

Participants of the Salmon BBQ in the beautiful Noyo Harbor, CA

The World’s Largest Salmon BBQ happened on 7/1, and again – Thanksgiving Coffee was there! This event brings together thousands of salmon lovers to raise money for salmon habitat restoration. The salmon fishery in California was closed this year – completely – in order to let the salmon population rebound, so everything that we can do to support increased spawning grounds will help the salmon, our local economy, and the entire ecosystem.

The Thanksgiving Coffee Booth with signs and banners at the Salmon BBQ with the CEO, Jonah Katzeff out front. 

Thanksgiving Coffee Booth at the Salmon BBQ with CEO, Jonah Katzeff (on right ) out front. 

Our booth provided hot coffee (Mocha Java and Royal Decaf) and cold brew (Ethiopian Yirgacheffe Natural from the Gedeb region) in exchange for any donation to Salmon Restoration. We raised nearly $500 from donations alone. Our Office Manager, Jennifer, CEO Jonah, and co-founders Paul and Joan were on hand with Sales and Marketing Manager, Joe, to keep the coffee flowing for 8 hours.

Jennifer Brown behind the Thanksgiving Coffee Booth under a canopy with large coffee pots.

Jennifer Brown at Thanksgiving Coffee Booth at the Salmon BBQ

All we can do to support increased spawning grounds will help the salmon,
our local economy, and the entire ecosystem.

We were not alone in this effort: fellow B Corps including North Coast Brewing Company and Harvest Market were on hand to donate, raise additional funds, and support the cause. The menu usually includes corn on the cob, but corn was in short supply this year, so Harvest Market was able to source organic new potatoes to supplant the menu.

Young girl and Jennifer Bosma on right serving potatoes out of big bowls for the Salmon BBQ

Jennifer Bosma on right, representing both Harvest Market and Rotary

North Coast Brewing Company's CEO, Jennifer Owen, along with senior brewing staff serving a thirsty crowd at the World's Largest Salmon BBQ

Dozens of volunteers helped pull this event together and make it run smoothly including Rotary International (with participation from both Fort Bragg and Mendocino chapters), California Conservation Corp., Mendocino Sheriff’s Department, Salmon Restoration Association, and the celebrity grill team including lots of local dignitaries including Fort Bragg’s Mayor, several County Commissioners, local business owners, and many, many more.

A collage of all the Volunteers Serving up the food with smiles 

Volunteers Serving up the food with smiles

A guitarist, Bass player and Drummer in the band West of Nowhere playing live at the Salmon BBQ 

"West of Nowhere" playing at the Salmon BBQ

The event had a lively festival atmosphere with great weather, great vibes and lots of live music including West of Nowhere (pictured), Steven Bates Band, the Caspar Kings, Earl Oliver, and Deep Pockets who started the day off with some very danceable grooves. One of the highlights is the annual release of the supporting shirt… this year’s shirt slogan, “If you must smoke – smoke salmon.”



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